What a week!  I finally have a chance to blog about it.  Last weekend, we had the pleasure of capturing video clips of many of the country’s top execs and innovative thinkers in the social media space as part of Fast Company’s 30 Second MBA brought to you by Lincoln at Austin’s South By Southwest Interactive Event (@SXSW).

It started with arriving early on Saturday 3/10/12 @ 8am to set up our video booth at Cedar Door on the corner of 2nd and Brazos in downtown.  This venue was transformed into “Fast Company Grill”.  There were severe thunderstorms that weekend, and when we arrived at the Cedar Door, the rain let up for an hour just enough time for us to load in with ease.  Once the video booth was up and running, Fast Company’s hired pro transformed our booth’s outside into their very own.  That’s never been done to our booth before and I was surprised at how quickly they got it done!  Now that the booth was assimilated into the environment, we were all set to go!  I got the opportunity to work with some very talented folks at Fast Company and dedicated staff with Cedar Door, and the overall vibe and excitement was in the air.  11am rolled around, and the invite-only multi-day party started!

Just outside of the grill were two new Lincoln MKZ’s. There was a camera crew in the cars that also participated in the 30 Second MBA. The participants sat in the driver seat as the camera man sat in the back. I thought that was a great way for these MKZ’s to get exposure!

The Big Question

The question we asked in our video booth was “What do you think is possible that others don’t?”  I had a good long while to think about this one, and so I will give you my answer at the end of this blog post.  I really found these 30 Second MBAs to be a great source of information, and thought that Fast Company did a great job in getting such info from the newbie entrepreneurs to the well-seasoned professionals that come from all walks of life.

Our Transformed Video Booth

My favorite answers:

1. Don’t underestimate the power of a sense of humor

2. Our teens are one of our greatest resources.

3. Introverts can still succeed in an extroverted setting.

From the patio of Cedar Door (a.k.a. Fast Company Grill).  So much entrepreneurial energy in the air.  I came back from that event energized.

The Big Answer: 

Q: What do I believe is possible that others don’t?

A: I believe it is entirely possible for a perfect God to send His one and only and perfect Son to die for our sins.  That’s the bottom line I wish everyone knew.